M-PESA has
unveiled specialized business solutions designed to empower the country's
micro, small, and medium enterprises (MSMEs). The new suite of services
addresses the critical financing gap for Kenya's entrepreneurial backbone, the
7.4 million MSMEs that contribute 40% to national GDP and employ 83.5% of the
workforce.

The
comprehensive package introduces three transformative products: Taasi Till and
Taasi Pochi for microloans between KES 1,000-250,000 accessible via mobile;
Fuliza Biashara offering merchant overdrafts up to KES 400,000; and smart
repayment systems that automatically deduct balances when funds flow into
business accounts. These innovations emerge from strategic partnerships with
KCB Bank Group, Sidian Bank, Diamond Trust Bank, and fintech firm Pezesha.
Esther Masese
Waititu, M-PESA's Chief Financial Services Officer, emphasized the human
element behind the digital transformation: "From Nyamakima wholesalers
to Kibuye market vendors, from boda boda riders to mama mbogas – these are the
real architects of M-PESA's success. Our new solutions recognize their daily
struggles and aspirations."
The launch
specifically targets Kenya's 700,000 Lipa na M-PESA merchants who've
demonstrated financial discipline through consistent mobile transactions. By
leveraging their existing payment history, the platform eliminates traditional
collateral requirements that often exclude informal sector players from formal
credit systems.

This
development marks an evolution in M-PESA's 17-year journey from mobile money
pioneer to full-service financial ecosystem. The timing proves particularly
crucial as Kenyan SMEs navigate post-pandemic recovery amid rising operational
costs. With 35 million Kenyans already using M-PESA, these business-specific
tools promise to accelerate financial inclusion while stimulating economic
growth at grassroots level.
By: Kanto Kai Okanta