Safaricom has entered into a
partnership with M-PESA Africa and Sumitomo Corporation, a leading Fortune 500
global trading and business investment company, to launch the Spark
Accelerator, a program to support early-stage startups to grow and scale their
businesses.
The three partners will work together
to identify quality startups and provide a blend of mentorship, funding and go
to market support.
“Anchored around our purpose of
transforming lives and in line with our ambition to be a purpose led technology
company, our goal is simple yet powerful, to empower startups with the access
they need to succeed. We are taking an ecosystem-based approach to provide a
platform for bold and visionary founders to grow and scale their businesses,”
said Peter Ndegwa, CEO, Safaricom.
Studies show that entrepreneurs in
Kenya face major challenges, with a 30% lifetime survival rate for startups.
The key hindrances being the inability to secure funding for growth, limited
access to market and a gap in knowledge and skills required to scale a business.

Sitoyo Lopokoiyit, Managing Director,
M-PESA Africa, added, “We are keen to see startups grow and we are happy to
open our technology to facilitate this growth. M-PESA is a massive ecosystem
with over sixty million customers and three million businesses across Africa,
and we trust this acceleration program will enable startups to create value
within this ecosystem.”
“With the synergy of our extensive
business expertise and the products and services offered by emerging start-ups
we connect with via this initiative, we are committed to fostering the growth
of the start-up ecosystem. In doing so, we aim to drive innovation, and further
the reach of digital financial services, enriching sectors like e-commerce,
insurance, and entertainment in Africa.” said Katsuya Kashiki, Corporate
Officer, General Manager of Smart Communications Platform Business Division,
Sumitomo Corporation.
The Spark Accelerator, to be launched
within this financial year, will leverage a team of founders and experts to
accelerate product innovation across different industry verticals.
The Safaricom board and shareholders
approved the restructure of the Spark Fund in July this year. The Spark
Accelerator program will seek to provide shortlisted startups with access to
market, access to capital, and access to technology and product development
support.
By: Nana Appiah Acquaye